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The Power of Purpose: Why Purpose-Driven People Succeed

Feb 15, 2025
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Reading time: 4 minutes

Introduction

Hello everyone! Welcome back to the weekly newsletter. Have you ever felt as if your motivation wavers the moment a project becomes difficult, or wondered why some people push forward even when no one else seems to believe in them? The answer often lies in a single word: purpose. When you know the deeper “why” behind what you do, it becomes your compass—guiding every step and fueling you through obstacles that might otherwise knock you off course.

Many people have goals, sure, but something is often missing—a bigger mission that ties everything together. If you relate, don’t worry. Purpose isn’t reserved for a select few. It’s accessible to anyone willing to look inside, define what truly matters, and direct their efforts accordingly. Let’s explore how living with purpose can transform the way you work, lead, and grow.

Weekly Highlight: The Power of Purpose

When you operate with a clear sense of purpose, every challenge becomes an opportunity to strengthen your resolve. Purpose-driven people don’t quit at the first hurdle because they see these roadblocks as crucial stepping stones. They’re playing the long game, fueled by a vision that transcends day-to-day frustrations. It is not reserved for a selected few, but only a selected few will choose to take steps to discover and clarify it for themselves.

 

  1. Purpose as a Compass

Having a clearly defined purpose gives you a North Star to follow, even when obstacles arise. It shapes your decisions, helping you say “no” to distractions and “yes” to opportunities that truly align with your deeper goals. So often we accept the promotion just because it gives us more money or responsibility, not asking ourselves whether it is something that actually helps us get closer to where we want to be.

 

  1. Long-Term Motivation

Purpose-driven individuals sustain momentum because they’re motivated by an inner calling, not just external perks. Even routine tasks gain value when you see how they fit into your broader mission. That’s why it is so critical, when you set the goals, to understand the clear reason why you set out to go after them.

 

  1. Authentic Impact

With purpose at the core, you create an impact that resonates with both colleagues and customers. It’s not just about checking boxes—it’s about making choices that contribute to something bigger than yourself.

 

Actionable Tip: Purpose is not something you create; it’s something you discover. If you want to try, start by writing down a few hypotheses of what it might be. Take a piece of paper and write down:

  • All your major dreams
  • Everything that gives you fulfillment or feels rewarding.
  • Everything that you enjoy

Now the key part: remove everything that relates to material things (money, house, car, being famous, etc.) or that you wrote down for someone else (for example, your spouse, parents, boss, friends, etc.). Naturally, remove any ways to escape too (yes, hitting the bar or gaming brings joy to almost everyone 😊).

What should be left are items that could constitute potential areas for you to explore. If you’re left with many, group them into 3-4 groups and start testing one of them.

Fail Forward: Turn Every Setback into a Comeback!

Inspiration & Personal Growth

“People don't buy what you do; they buy why you do it” – Simon Sinek

This quote highlights how your personal “why” can be the most compelling part of any goal or project. When you’re guided by a clear purpose, everything you do resonates more powerfully—both with yourself and with others. It’s not just about delivering a product, achieving a milestone, or hitting a target. It’s about demonstrating the deeper belief system behind your actions. That sense of purpose acts like a beacon, attracting people and opportunities that align with your values.

Resources & Recommendations

  • Tool: Ikigai – It translates as The Purpose of Life or a reason to live. Personally, it is one of my favorite tools which, through a Venn Diagram, can help you visually identify potential areas of your purpose.

  • Article: “Knowing Your Purpose Is Key To Being Fulfilled And Happy At Work—Here’s How To Find It In Just A Few Steps” - Explores the key areas and process to find purpose.

  • Book: Start with Why by Simon Sinek - A classic that dives into how great leaders and organizations harness the power of purpose to inspire action, both in themselves and in others.

Finance Corner

This week I published a new video in the finance framework focused on fixing the basics in finance, namely controls, data & reports and routines & processes.

If you are interested, see the link below.

Master Finance Basics & Free Your Team

🚀 Break Free from the Grind: Mastering the BASICS of Finance 🚀 Are you stuck juggling last-minute reconciliations, 3 a.m. deadlines, and ...

youtu.be

Summary

Purpose doesn’t have to be a grand, world-changing vision—it can be as simple as knowing that your work contributes to a better experience for customers, or that the app you’re coding genuinely improves lives. When you’re driven by something larger than yourself, challenges feel less intimidating, and routine tasks gain a sense of importance.

And that is one of the most fulfilling experiences.

Until next time,

Maciej

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